The #MikeScottHive is a large, dedicated, and positive community who all became connected via “Sixers Twitter.” This “hive” of dedicated fans is recognized and embraced by local Philadelphia media, Sixers players (including Mike Scott himself), and the Sixers organization. What started as a group of strangers from the internet has quickly become a community of basketball lovers who have built actual meaningful relationships — and at the heart of this are the Hive events.
I was asked to come aboard as Creative lead. I currently produce brand assets, social media and event collateral.
BRANDING + VISUAL MESSAGING
EVENT GRAPHICS + COLLATERAL